OMG is that really true? I guess you can't be surprised these days very much.

OK, since we are sharing stories, here's another one. When I published one of my sites couple of years ago I send mass mail to all my friends about the news with link to site included. So, one of my friends was in some evening school about web design. He though my email was invitation to a review so he did a review of my site, from a "professional's" point of view. Although my design was OK, he implied how many tactical and logical mistakes I've made when structuring the site. His email was finished with a question: "Have you heard about keywords, did you implement those? You know, you will have many benefits if you put those on your site". Apparently keywords is something that you have to put on your site additionally. Well, live and learn...