Quote:
Originally Posted by Artashes
Never heard the term "microsites", so thank you for clearing that up.
I am not really a search optimization specialist, but I would presume such type of technique might be quite beneficial (in terms of number of outside websites pointing at your site), but it will come at a price (cost of marketing or just keeping all those domains active).
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www.mycokerewards.com was one of their examples. Obviously, Coke invested mucho dollars in this promotion, but its been up since 2006 and still going strong.