Originally Posted by handsonhosting

Each of the things you mention are vital parts to running a successful site to gain traffic, however there's a difference between creating a site for static display, and a site for generating traffic etc.

Probably the reason that there's very few such roadmaps is because the approach is different for everyone. Lets look at two examples;

Static HTML website. What do you need on your html page:

1) META TAG: Title
2) META TAG: Keywords (not really used by search engines any more)
3) META TAG: Description (define what's the on the page)
4) Body
5) Footer & close body tag)

That is essentially a website. Now all the little things in between for setting up links etc that's all the HTML Programming (or other language) and really shouldn't be defined in a "roadmap". Knowing how to build a webpage gets you off and running.

Lets look at something completely different - Wordpress!
Much of everything is already done for you. There's already a section for the title, you can fill in the keywords, description and the body is the page itself. Links between pages are already generated so you pretty much have a fully functional website right out of the box.

Now if you're looking for how to get online, that's a simple process too;

Choose a domain name (and register it)
Choose a web hosting company (i won't explain that as there's too many to pick from and good & bad with each. Do your research)
Install Wordpress (If your host has Fantastico, Softaculous or Installatron, installing Wordpress is a simple click of the mouse.)
Create your pages/content and you're off and running.

Now when you go to marketing, there's a whole different ballgame at play. You must do marketing research, be able to beat your competition, create marketing campaigns, organize articles & words in a way to attract the search engines & users (no different than the headline on the front page of a newspaper or magazine).
You must have an advertising budget (be it time or money)
You must have a goal that you are aiming at.
Launch (and continue to re-launch)

The beauty of the web is that it's not a static place. Ideas, contents and pages are constantly evolving. It's not like print media in which whatever you type will go into a magazine/book/newspaper and will live for all time on a shelf somewhere. On the web you can refine and review your ideas and thoughts. This is what is the most attractive thing about the web (to me). The second most attractive thing is the wide range of audience and the reach of the website produced.

So, going back the original start here, there's one ONE single roadmap that people should take when launching a website. Having the knowledge of a consultant will greatly reduce the chances of failure, but only if that consultant knew what they were doing. I've been doing this since 1994, there's still many "tricks" that I don't know, but given the years of experience I know more than enough to get someone online and producing quickly if they wanted.