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Originally Posted by hostingpuppy
There's some interesting stuff in this post, for sure.
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Yes there is
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I wonder how targetting business customers who just want their website to work so they can forget about it and also asking them to talk about it in terms of referrals work together.
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Actually, it does work all the time. Joe Business Owner, when asked by a fellow business owner who he hosts with, will refer your hosting company. He'll promote it better than you think.
When I did this...
Out of 10 free customers initially, on 2 ever referred business for free hosting. One was a real estate agent, and the other was a local contractor. The other 8 went ahead and paid. But those 2 customers brought in over 50 other business owners who paid my regular rates. Plus some of my other customers would refer other business owners to my service. It worked out well and after 1 year I had over 200 customers paying a premium fee of a minimum of $35/month. Some were more.
It all depends on the service you provide.