Agreed with what has been said here, as some of what is offered out there under various tactics is illegal. I know in many instances it has come up about the special that always ends tomorrow, for example.

I think specials are a good thing and, as a typical bargain hunter, I like to catch the right product at a good price. However, I think too many people pick up on these specials because they are simply the best deal.

On the flip side of the coin, I think hosts (or anyone for that matter) can devalue their service/product if they offer too many specials. In the end, most specials are hardly lucrative, but if calculated correctly they can be great publicity tools and can really help word of mouth advertising. I think too many fly-by-nighters just offer one special after another until they have 50-100 clients but don't have a dime to continue hosting them with. I do think the industry suffers because of this to a limited degree. All of these unlimited offers are part of that.