Get Paid to Participate - up to $1 per post!     Twitter     Facebook     Google+
Hosting Discussion
 

Hosting Discussion > Operating a Web Hosting Business > Promotion and Marketing > Advertising idea for a new web hosting company
forgot password?



Reply


Old
  Post #1 (permalink)   06-11-2013, 11:17 PM
HD Newbie
 
Join Date: Jun 2013
Location: Bangladesh
Posts: 9

Status: DewdropHost is offline
I have just started a new web hosting company 2 months ago. I have my own website for this purpose. But the problem is that, I dont have enough money to advertise my business online. I know SEO is little bit, which I have been using, but I am not getting good response. Can u guys give me some good idea through which i can have some free advertisement online for my new business?
 
 
 
The Following User Says Thank You to DewdropHost For This Useful Post:


Old
  Post #2 (permalink)   06-12-2013, 12:55 PM
HD Wizard
 
Join Date: Mar 2005
Location: Atlanta, GA
Posts: 2,264

Status: handsonhosting is offline
Your best free advertisement is going to be talking to people, whether in person, in chat or on hangouts. You will need to do some SEO, especially if you want to survive even in your own local city - much of this is basic common sense stuff, so hunt around the web and there's tons of info. The link in my signature has tons of info too.

Finally, there's no such thing as a free lunch. If it's all free, you can't complain when it doesn't work. My advise would be to contact some local organizations, offer your services to them - but don't be surprised that they don't go with you, afterall, they can't find out.

People will always check reputation online, and a 2 month old company doesn't say a whole lot to a company that's trying to survive online. In that regards, I'd look at doing some Buy/Sell Ads on Blog networks - for less than $50/month, you can usually pick up some decent exposure. You may not get the conversions, but you'll at least get exposure which is half your battle.

The other option is to take $50 and buy Bing Adwords or Google Adwords - drill your niche way down (don't go after "web hosting" as a keyword). You MIGHT pick up some interest that way, but again, given your short lifespan, it can be a tough sell to some people.
__________________
Emerson Nogueira
http://www.HandsOnWebHosting.com
cPanel Web Hosting, Domain Registration, Managed VPS Servers
 
 
The Following 5 Users Say Thank You to handsonhosting For This Useful Post:
easyhostmedia (06-12-2013), HostLeet (06-12-2013), SenseiSteve (06-12-2013), Shine Servers (06-25-2013)


Old
  Post #3 (permalink)   06-12-2013, 02:33 PM
HD Community Advisor
 
SenseiSteve's Avatar
 
Join Date: Mar 2009
Location: Saint Louis
Posts: 4,975
Send a message via MSN to SenseiSteve

Status: SenseiSteve is offline
If your goal is FREE advertising, get your company listed on every web hosting directory you can find, plus on every hosting forum that features a directory. Some forums even allow free website promotions after a certain number of posts. Advertise your services in the marketplace of every hosting forum, as often as they'll allow. Once you've created an ad or a promotion, it's fairly easy to copy and paste that across multiple sites.

Network with everyone you meet. I wrote this a couple of years ago, but it still applies.

Quote:
Here’s a networking tip for when you’re – out and about at Chamber or networking luncheons spreading the word about your business. Instead of chatting briefly and exchanging business cards, ask this, “If I were talking to someone who needed your services, what should I say to them?” This gives them the opportunity to give you their 30 second commercial touting their business. Everyone loves to talk about themselves and their business. Then ask them for 10 of their business cards instead of one. Why? Because it says to them that you’re interested in networking with them, instead of just marketing to them directly – like every other sales rep they’ve ever met. It sets you apart.

When you think about it, everyone has – a sphere of influence. When you say word of mouth is the best way to grow your business, how do you get that prospect or client to spread the word about your business? It all starts by showing an interest in their business, providing solutions that help them, and above all – great customer service. You’ll never be able to reach their sphere of influence on your own. Ask them for referrals (their sphere of influence) immediately after the sale. They’ve just said YES to your product or service. They know, like and trust you. Take it one step further. Ask them to let the person they just referred to you know that you’ll be calling.

All sales reps know that you have to ask for the sale. The same principle applies in networking – you have to ask for the referral.
Good luck with your business
__________________
ProlimeHost- Dedicated Server Hosting & KVM SSD VPS
Three Datacenter Locations: Los Angeles, Denver & Singapore
SuperMicro Hardware | Multiple Bandwidth Providers | 24/7 On Site Engineers
 
 
The Following 2 Users Say Thank You to SenseiSteve For This Useful Post:
HostLeet (06-12-2013)


Old
  Post #4 (permalink)   06-12-2013, 02:53 PM
HD Wizard
 
easyhostmedia's Avatar
 
Join Date: Mar 2011
Location: Northumberland, UK
Posts: 5,022
Send a message via MSN to easyhostmedia

Status: easyhostmedia is online now
My other business is selling toys at country shows etc. so what i is advertising on my van with a full back doors area advertising my hosting ( got this cheaper by displaying the signwriters details on the van), also on my stall i have a 12 ft x 3 ft banner advertising my web hosting, i also advertise in show programs giving a 10% discount if they use the advert code, also on the program ads it states in small writing if they show the ad at our stall they will get a free inflatable hammer ( this shows they have read the ad) i do get conversions through this and some maybe a few years down the line
__________________
Terry Robertson - CEO The Easyhost Media Group
Niceday Hosting - Affordable Hosting
PowerSSL - - We Secure your World
The Scamlist Forum - Fighting against scammers
 
 
 
The Following User Says Thank You to easyhostmedia For This Useful Post:


Old
  Post #5 (permalink)   06-12-2013, 10:49 PM
Account Disabled
 
Join Date: Sep 2012
Posts: 70

Status: EUWindowsHost is offline
Free advertisement? Hmm.... You can use social media to increase your traffic, submit your site to company directory, write informative articles, etc.
 
 
 
The Following User Says Thank You to EUWindowsHost For This Useful Post:


Old
  Post #6 (permalink)   06-13-2013, 01:02 AM
HD Newbie
 
Join Date: Aug 2011
Posts: 44

Status: net.rookie is offline
How about offering free services/stuffs through social media like Facebook and Twitter? You can create a poll or quiz.
 
 
 
The Following User Says Thank You to net.rookie For This Useful Post:


Old
  Post #7 (permalink)   06-13-2013, 06:46 AM
HD Addict
 
Join Date: Jan 2013
Posts: 159

Status: dedideals is offline
Traffic, work on that, and work on SEO, these are the two main things you should concentrate on in your early days, trust me.

Then when you get people saying oh I found you searching for this in google, you smile
__________________
BoxSrv - SHOUTcast, Shared hosting, Domain names and more

WebmasterAlcove - Friendly webmaster / hosting forums
 
 
 
The Following User Says Thank You to dedideals For This Useful Post:


Old
  Post #8 (permalink)   06-17-2013, 11:28 AM
HD Newbie
 
Join Date: Jun 2013
Posts: 20

Status: Nightly is offline
Social media. Friend as many relevant people and businesses as you can. Get e-mail, phone numbers, etc.... and talk to as many people as you can. Network your butt off my friend, it will pay off in the end.
 
 
 
The Following User Says Thank You to Nightly For This Useful Post:


Old
  Post #9 (permalink)   06-21-2013, 01:42 PM
HD Newbie
 
Join Date: Jun 2013
Posts: 20

Status: Nightly is offline
Social media and relevant chat forums. Link the two together as well. Get a lot of traffic to notice you in these places and in time you'll get more traffic to your site.
 
 
 
The Following User Says Thank You to Nightly For This Useful Post:


Old
  Post #10 (permalink)   06-23-2013, 06:36 AM
HD Newbie
 
Join Date: Jun 2013
Posts: 15

Status: Gintonic is offline
Quote:
Originally Posted by DewdropHost View Post
I have just started a new web hosting company 2 months ago. I have my own website for this purpose. But the problem is that, I dont have enough money to advertise my business online. I know SEO is little bit, which I have been using, but I am not getting good response. Can u guys give me some good idea through which i can have some free advertisement online for my new business?
I think that for a new hosting company web is actually not a good solution to advertise these days. There is simply too much competition. If I were you I would try to get clients directly word of mouth marketing. Talking to actual people who own websites. With marketplace as saturated as it is right now I simply don't see any way how can small web host startup make a splash.

Organic search no way.
PPC adds too expensive.
Hosting has to be one of most competitive industries outhere.

I would really suggest to acquire customers with direct contact.
 
 
 
The Following 2 Users Say Thank You to Gintonic For This Useful Post:
hostmything (06-24-2013)


Old
  Post #11 (permalink)   06-24-2013, 08:58 PM
HD Addict
 
Join Date: Apr 2013
Location: Utica, NY USA
Posts: 140

Status: hostmything is offline
Quote:
Originally Posted by Gintonic View Post
I think that for a new hosting company web is actually not a good solution to advertise these days. There is simply too much competition. If I were you I would try to get clients directly word of mouth marketing. Talking to actual people who own websites. With marketplace as saturated as it is right now I simply don't see any way how can small web host startup make a splash.

Organic search no way.
PPC adds too expensive.
Hosting has to be one of most competitive industries outhere.

I would really suggest to acquire customers with direct contact.
True, right now over half of my clients know me personally. Thats the only way new hosts can emerge.
__________________
Scott Murray - Owner of HostMyThing.com
Shared, Reseller, VPS and Dedicated Hosting
HostMything.com - http://hostmything.com
 
 
 
The Following User Says Thank You to hostmything For This Useful Post:


Old
  Post #12 (permalink)   06-25-2013, 06:58 AM
HD Newbie
 
Join Date: Jun 2013
Posts: 20

Status: Nightly is offline
Quote:
Originally Posted by Gintonic View Post
I think that for a new hosting company web is actually not a good solution to advertise these days. There is simply too much competition.
Ironic isn't it? The media that made everything more accessible has now made it virtually inaccessible.

Get your customers in real life first, and then bring them in. Makes sense.
 
 
 
The Following User Says Thank You to Nightly For This Useful Post:


Old
  Post #13 (permalink)   06-25-2013, 08:21 AM
HD Addict
 
Join Date: Jun 2012
Location: India
Posts: 189
Send a message via Skype™ to Shine Servers

Status: Shine Servers is offline
Advertising is an important part if done systematically.

1 . Try to be active on communities like HostingDiscussions , Webhostingtalk , etc.
2 . Use the forums marketplace to advertise your services.
3 . Suggest your company to your friends if any or try to communicate in-person about your services.
4 . Social bookmarking is also a great way to spread your service.

Hope it helps

Regards
Bharat
 
 
The Following User Says Thank You to Shine Servers For This Useful Post:


Old
  Post #14 (permalink)   06-26-2013, 11:04 PM
HD Newbie
 
Join Date: Jun 2013
Posts: 28

Status: jodihost is offline
Yes, if to do it for free the first that i can think about is popular hosting forums and talking to people that might be interested in your service personally.
Maybe you should offer something for free as well to make people try your service.
 
 
 
The Following User Says Thank You to jodihost For This Useful Post:


Old
  Post #15 (permalink)   06-28-2013, 02:19 AM
HD Newbie
 
Join Date: Dec 2010
Posts: 39

Status: WizzSolutions is offline
Try also Google+ hosting communities, There is Ads sections for hosting provides
__________________
|WIZZSolutions.com LLC - The Leader in Premium High Bandwidth & Server Management Solutions!
|Data Centers: Seattle, San Jose, Salt Lake City, Dallas, Washington D.C., Toronto, New York City, Mexico, London, Amsterdam, Paris, Hong Kong, Tokyo, Singapore & Australia.
 
 
 
The Following User Says Thank You to WizzSolutions For This Useful Post:
Reply
Previous Thread Next Thread


Thread Tools

New Post New Post   Old Post Old Post
Posting Rules:
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts
vB code is On
Smilies are On
[IMG] code is Off
HTML code is Off
Trackbacks are On
Pingbacks are On
Refbacks are On
Sponsored By: