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  Post #16 (permalink)   11-17-2016, 01:47 PM
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Originally Posted by Ladan View Post
Email marketing is regarded as spam or not?
Why would an email sent to your clients be regarded as spam?

As long as you give the option to unsubscribe from the newsletter and honour such requests, staying in touch with your clients this way is a great idea. Obviously there is a lot more to such mailing tactics than that. You have to consider frequency, content value, engagement ideas, etc. If you send out nothing but advertising, I don't see any reason why any of your clients would consider staying subscribed, as that would edge on being spam.

  Post #17 (permalink)   11-17-2016, 05:38 PM
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Originally Posted by Ladan View Post
Email marketing is regarded as spam or not?
No, email marketing in general is not considered as spam. Email marketing to existing clients or opt-in prospects is both perfectly legal and an excellent way to boost sales or brand awareness. Just be sure to abide by the CAN-SPAM ACT of 2003.
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