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-   -   Paid Marketing vs Free marketing (http://www.hostingdiscussion.com/promotion-marketing/43375-paid-marketing-vs-free-marketing.html)


saiefmahmud 11-20-2016 12:20 AM

Paid Marketing vs Free marketing
 
Hello,
I need to know which one is effective for Hosting Business? Paid advertisement or free marketing?

xtm_mike 11-20-2016 05:28 PM

Can you be more specific with 'free marketing' ?

You should probably experiment with as many free and paid channels as you possibly can then focus in areas that work best for you.

vladimir 11-21-2016 01:46 AM

When you start out always do free marketing. Go to FREE networking meetups. Coffee shops. etc. The only thing that should cost you in the marketing department is business cards and maybe flyers.

randiv 11-21-2016 05:13 AM

I think If you have enough budget then you can use both.

Artashes 11-21-2016 05:36 PM

It isn't a question of how much you spend on advertising, it is the question of HOW you do it. You can find brilliant methods that maximize return that are either free for you or cost next to nothing, or you can spend thousands of dollars and not convert at all.

Before anything, the key questions is to identify who your client is (who are you going after as first order of priority) and how much money do you have, if any, to reach that clientele. Then create a mixture of both - free and paid ads.

For example, if your answer is your local businesses, then participating in local/community entrepreneurial meet-ups likely won't cost you anything. Reaching the same businesses via direct mailing or local newspapers will. Both reach the same audience, except one of them requires money and more time.

rdpvpshosting 12-28-2016 05:09 AM

It is always a good idea to start off with free marketing. There are so many ways to do so. Once your business picks up well, then you can consider paid marketing.

jeff2600 01-05-2017 05:46 AM

You need to spend A LOT of money if you try paid marketing. For example, Adwords is very expensive for hosting related keywords.

Try some free ways first, work a lot on this, see what results you get. Work for a few months this way, get some clients, work out any problems with your platform, your billing, etc, and then try some paid marketing.

zomex 01-07-2017 02:02 PM

Each company will give you a different answer due to the variables that exist.

I would suggest using a mix of both free and paid marketing to find which works best for you.

SenseiSteve 01-09-2017 10:34 AM

Quote:

Originally Posted by saiefmahmud (Post 196209)
Hello,
I need to know which one is effective for Hosting Business? Paid advertisement or free marketing?

I'm assuming you mean in terms of conversions. You really should pursue a mix of both, and perform a lot of split testing to narrow down what works and what does not work.

cheapdedicated 01-10-2017 02:01 AM

Paid is also expensive when starting up you might need to start free. When revenue comes in dedicate some to paid so that you tap into another market you may not have. Its the best of both not ditching one for the other.

hynds 01-16-2017 09:10 AM

After having your website running, you need to promote your site in order to get traffic and revenue also. There're many ways to promote, for both free methods and paid methods.

Free methods such as: Doing SEO strategies, Social Media Content sharing, Youtube Sharing, Facebook Content, Twitter, Google+, Pinterest,...and many other channels that give you free using and promotions

Paid methods such as: Doing SEM such as Google Adwords, GDN, Solo ads, Facebook ads, banner ads,...

So it depends on your budgets that you will choose which methods that can give you the best effort, or you need to combine between free & paid methods in order to get the effective results

I hope this helps.

Colombiawebs 01-17-2017 10:04 AM

regards

Both options are valid

The one that generates the best results is paid advertising

Google Adwords
Facebook
Backlinks

They are great advertising opportunity

Blessings

HostProto 01-21-2017 07:27 PM

Projectwonderful is a fairly in-expensive way to advertise. ive used them and they seem to work ok

ikalf 02-07-2017 05:57 AM

Both can be effective if you know what are you doing.

If you just started and don't have any extra money go for the free. Because without advertisement your business won't survive.

Also don't just advertise online. Go offline. Offer hosting to local business.

archindustries 02-07-2017 10:15 AM

You can definitely get results with free marketing, but you should do both.


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