My company has had clustered webhosting for about a year. Essentially we load balance FTP, HTTP, and HTTPs requests. I was wondering if any of you guys had a good way to market this technology.
I've tried hosting directories, I've tried search engines, advertising in forums, and various large scale advertisements. But, it looks like web hosting customers are still too focused on price and features they don't use, then on reliability and speed.
I feel like we have competitive pricing given our network and clustered platform, but apparently clients do not see this. (Pricing starts at $4.95 for your typical 2 GIGs of bandwidth, 50megs of space plan)
What are your experiences with various advertising methods?
I'd really appreciate any advice you could give me.