Forums are generally the best place to advertise since anyone who is looking for hosting will most likely hit the forum.
Word-of-mouth is also a great option and will bring you MANY loyal clients.
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I am thinking of wearing a tshirt with my company name and NOTHING else (naked) and running across the stage on the next election when they have just announced the winner!
That should work...But I may need to outsource my support for 3 to 5 years!