How many people here do you think speak either?

I am not against the site, but I think having to deal with a foreign language (to most here) and think in EUR currency is something that's not straightforward.

Some companies use 2 languages. Its worth time to have a look around and open the world.
And most things are not in language....its a number matter...128 MB, 512 MB. You can easily understand it.
Its not too hard to calculate the currency back and forth (1 Euro is .78 US$). And if you compare the price, even its in Euro, when convert back to US$, its still a lot cheaper.
So WHy not?

It really depends on what you're trying to do, but since you are just starting out I suggest you look for a company that offers a solid money back guarantee. That way if you make a mistake, you can correct it.

You also want the ability to quickly upgrade and downgrade your account, preferably by yourself without asking support.

Nothing wrong with changing your mind, it will happen, but make sure you're with a host that makes that as painless as possible.