Some of you who have been following me on my personal Facebook page or my business page know that I have just returned from an event at Google's Complex in Mountain View, CA.
The event was the Google Webmaster Conference - Product Summit. This was their first such event, and as an application/invite only event, I was pretty excited to be selected to attend. But it wasn't until I returned home that I realized just how special it really was.
I was one of only about 160 people invited to attend the event. Holy crap!! Hundreds of thousands of webmasters, thousands of SEOs, thousands of agencies, and me and my company was chosen to attend!!! Seriously? Yeah, pretty amazing!!
I'll not drop names of individuals, but there were HUGE companies there - ones you've used DAILY, ones worth $1B+ and $10B+, news organizations the list was insane - and then there was Big Red SEO
For images and content discussed and names of other companies that attended, go to twitter and look for the hashtag #gwcps - https://twitter.com/searchliaison/st...20824416186370
(In that tweet, I'm on the Aisle, 2nd from the back which a big cheese eating grin on my face!
The event was geared toward people who have been in the industry a long time and are familiar with where things were in SEO and Search Engines and where the future is headed. Having been doing this for over 20 years, I'm one of the old-timers in the industry. I can probably drop the 20 years and say "nearly 25 years"
The big takeaway is that Google has a really clear focus on the search engine results and really does want to make webmasters and site owners happy with the results chosen. They really do care! And that's a huge part of this event. The amount of talking, questions, chats and engagement with the general community on how to make things better for everyone was really eye-opening.
There was a "Product Fair" (think of a Science Fair, but for Google Engineers). I got to talk and chat about various aspects of the search engine and the results pages from Knowledge Panel pages, Google My Business, Search Engine Console data, Video integration, Image Integration, Job Search and so much more. And it wasn't just a "sales guy" talking about what things do - this was the ACTUAL engineers that have been working on specific projects. Talk about a direct line into how someone thinks and why certain things are done certain ways.
Over the next few weeks (and yes, it's going to take that long just to digest everything that happened), I'll be discussing various parts in our site blog, some data here on these forums when it's related, and hosting a few video type sessions where I'll be discussing the event itself and what I took away. Think of those like an AMA type video/session. It's not really youtube-y info
Anyway - just wanted to share my exciting weekend news. Of course, there was the delayed flight, the missed flight, the extra night in Dallas before returning home - but that's just part of the experience right?
I am now, one of the VERY FEW, that can claim they were at the very first Google Webmaster Conference Product Summit. What an experience!!