First Stage To Finality Successful Promotion Strategy
Any promotion strategy depends on columns .. we will abridge them in the questions below :
1- How to be found ?
2- How to be trusted ?
Therefore we can call the two previous questions "Reputation Management" and classify it to two questions :
1- Have you Googled your business lately ? ( How to be found ) .
2- Do customers trust you ? ( How to be trusted ) .
Information overload has become a serious problem. We are bombarded with too much data and find ourselves with too many choices.
With the rise of the internet and broadband connections, customers have now turned to the net to help them research their lives and make informed decisions. If you can't be found, you lose customers. But attaining a top position when people search for your product is not enough.
Our aim is to create such a cloud of goodwill round your business, gathered from a host of different sources and using a variety of different methods to tell your story, that it will create a genuine impact on your brand's performance.
We recommend to have "Word Of Mouth" Team .
Word of mouth used to be just that, shared over the garden fence, in the street or on the telephone, thanks to new personal publishing tools and internationally networked markets, word of mouth has gone global and it is a smart company that taps into its capabilities to build consumer trust.
After this stage I will be always here to start the next stage ..